Showing posts with label semiotics. Show all posts
Showing posts with label semiotics. Show all posts

Friday, March 30, 2018

Good News: You Seem to Exist

"That there is something is the first, most obvious, and best known thing conceived by our intellect and all the rest follows" --Umberto Eco, Kant and the Platypus 

"I think; therefore, I am"--a bit self-centered,
Rene. "It is, even if it's not what it seems

or seems different depending who or what
records the seeming"--awfully inelegant--
but better? Here's the thing:

something exists. Can I I be more specific?
Can the something? The questions answer
yes implicitly, being more specific themselves.

Here is a word: exits. Exits exist, or seem so to you
and so they do, and therefore so do you, so take one

to a fine and rational place.


hans ostrom 2018

Thursday, March 26, 2009

Grocery Carts
















I use the term "grocery-cart," I think, because I want to focus on the Old School metal baskets-on-wheels, as opposed to the plastic versions ("shopping carts") one is more likely to see at a place that sells clothing cheaply. For some reason, really simple, basic technology--like bicycles, grocery-carts, and hand-turned cake-mixers--continues to fascinate me.


Grocery Carts

Sometimes many grocery carts collectively embrace to create a long hive of silver caging in a parking lot. At night this is how new grocery-carts are born.

From a train, I saw a solitary grocery cart abandoned upside-down on a cresting wave of blackberry vines. I felt the tragedy of its never carrying groceries again. I almost wept, but luckily the train was moving quickly.

Sometimes people who live outside, using layers of clothing as housing, shuffle behind grocery carts filled with all their possessions. The carts look like they were intended precisely for such use. The carts belong to the people.

By accident, I've put an item I wished to buy in someone else's grocery cart. Apologizing, retrieving my quotidian item, I glance at the items the other person has chosen, and I'm envious. What excellent choices they have made! What a superb shopping-list they must have composed before coming to the store!

Sometimes a realtor's face appears on a plastic flap attached to a grocery cart. The face smiles at me no matter what I purchase. It is not judgmental. If I buy pickled herring, the face keeps smiling, as if it were the face of a Swedish realtor.

Sometimes a full grocery cart stands alone on the other side of the cashier's station: someone was unable to pay. One thinks, "There but for the grace of . . .".

Sometimes grocery carts linger at bus-stops. They wait for a bus shaped like a massive grocery cart. This bus will take them home.

Sometimes the grocery cart I select is wounded. It favors one of its wheels. The wheel wobbles like a nervous person. Loyal to a fault, I stick with the cart I chose. It squeaks with pain and wants to stop shopping, but I press on. "Hang in there," I whisper to the cart, "I just have to get some pickled herring and pay for the groceries, and then you may rest."

Sometimes I take an item out of the grocery cart and put it back on the shelf. I think of the person who will buy the item. Our lives will be obscurely connected by the thinnest thread of retail commerce.

Sometimes the eclectic items in the grocery cart seem to be getting acquainted before I arrive at the cashier's station. I can almost hear an orange say to a bar of soap, "What's it like to be processed? I ask only because my cousin became orange juice."

Sometimes too many empty grocery carts are lined up at the cashier's station, as if they're stuck in commuter-traffic, talking on their cell-phones, becoming angry, and tail-gating.

Sometimes pushing a grocery cart up and down aisles between shelves of stuff is a vaguely sad experience. One feels shabby, privileged, and absurd all at once. One feels as if one has pushed the cart into a short story by John Updike.

A grocery cart looks like a genial cage that's always amenable to escape.

Another theory is that grocery carts are baskets woven by artistic robots.

Yet another theory is that grocery carts come from Area 51.

Grocery carts mean too much and too little. That is the way it is with semiotics and with simple technology, so you had better get used to it.

Please return the grocery cart to the place where you are supposed to return the grocery cart. A grocery cart nearby is watching you.

Tuesday, November 25, 2008

The Semicolon in Modern Thought



Now there's an enticing topic--the semicolon in modern thought.

There are two kinds of writers; one kind thinks there are two kinds of everything in the world; the other kind doesn't.


Actually, what I meant to say was that one kind likes semicolons and the other doesn't.


For example, poet Richard Hugo, In The Triggering Town, calls the semicolon "ugly." He refused to use it in his poetry. Maybe he used it in his technical writing at Boeing, but I doubt it. Whenever we get to that part of the book in class, at least one student says, "But I love the semicolon," and I always agree with the student. The semicolon possesses its own awkward beauty, as far as punctuation-marks goes; in fact, the semicolon refuses to punctuate; it semi-punctuate; it ends something but not really.


But there are so many problems with the semicolon. By U.S. rules, you are not supposed to use it unless there is an independent clause on both sides of it; moreover, the very fact that one has to start talking about clauses puts people to sleep--as does further discussion of coordinating conjunctions versus sentence-adverbs. One may also use the semicolon to separate items in a series that are so large they include commas. In England, as far as I know, the rules for using the semicolon are different, just as there is no "comma splice" in German. After all, these are printers' marks, these periods, commas, dashes, and semicolons--based on venerable handwriting marks. It's not like they existed in the deep grammar of our brains.


Of course, the main problem is that a semicolon is a period on top of a comma. The semiotics of this situation suggest indecision or error.


Anyway . . .: a poem concerning the semicolon:


The Semicolon in Modern Thought

Scholars disagree; they are disagreeable.
According to Jeb Nolocimis, Distinguished
Three-Legged Chair in Social Podiatry at
Bandsaw University, a hallucinating German
printer presided over the marriage of Period
and Comma in his shop, located in
Mainz-am-Rhein, circa 1498. However,
Dr. Lola Doirep of the Toots Institute
rejects Nolocimis's account as "surreal
historicism." She argues periodically
that the semicolon should be interpreted
semiotically first as inhabiting a liminal
zone vexed by indecision (stop or continue?)
and second as the right and left eyes
of an iconic emoticon, which more deeply
represents "winking post-modernity"
and "the rise of Cyber-cute." Meanwhile,
Argentinian-American poet Rexi Vivaldo,
in his long poem, "Stubby's Quest,"
alludes to the semicolon as "a sad
period's single tear, frozen in time
and space--a lament
for the mortality of clauses . . . ;"


Copyright 2008 Hans Ostrom

Friday, October 10, 2008

Like a Simile, As a Sign













Like a Simile, As a Sign


Briefly astonishing, then gone, the semiotician
vanished like a gray fox at dusk. Like
a tectonic plate, the structuralist's bowels
shifted. She quaked. Like the moon,
the tides, the sun, and the seasons,
the rhetorician repeated himself
conventionally. As the banker dismissed
the janitor's dignity with a sneer, so
the academic Marxist derided poetry
as bourgeois scribbling, even if
practiced by a welder. As the feminist
lauded the recovery of a lost novel,
so the waitress frowned to see the size
of the gratuity this scholar left. Like
the universe, there is no thing. There
is no thing like the universe.


Copyright 2008 Hans Ostrom